At the World Nuclear Exhibition 2025, which took place from November 4 to 6 at the Paris Expo Center, Interactive Studio had the honor of supporting APCO Technologies, a Swiss company recognized for its expertise in high-precision mechanical and electromechanical systems.
For this major international event in the nuclear sector, our team designed a hologram of one of APCO’s flagship products: its industrial mechanical bridge. The objective was clear: to offer visitors a technological, modern, and impactful visualization of a complex system, enabling a fluid, immersive, and spectacular understanding.
The holographic helix as a communication medium
To bring APCO’s mechanical model to life, we opted for a display on a holographic propeller, an ideal format for capturing attention at trade shows and showcasing large industrial objects without physical constraints.
The result:
This installation allowed WNE visitors to discover APCO engineering from a completely new angle: innovative, dynamic and resolutely futuristic.
A fusion of industrial expertise and visual innovation
At Interactive Studio, we believe that technology only has value when it can tell a story.
Here, APCO Technologies‘ story is told through imagery: Swiss precision becomes dynamic, visible, tangible. A mechanical bridge floating before the audience’s eyes, materialized solely by light—that’s the power of the hologram.
Our ambition is to create this link between the industrial world and the emotional visual experience, to transform a technical product into a memorable experience.
Towards new holographic applications for industry
Whether in engineering, nuclear power, aeronautics, or advanced mechanics, the potential of holograms is vast. Presenting a full-size machine, virtually disassembling it, visualizing its components, explaining its operation—all of this becomes possible without cumbersome logistics or physical installation.
This project with APCO Technologies confirms a deep conviction: holography is no longer a futuristic effect; it is a concrete tool for industrial communication.
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